Tag Archives: Marketing

Yard Sales and Your Marketing

I enjoy a good yard sale. It’s amazing how on some Saturday mornings a big yard sale, especially where a  whole community is having yard sales, will get me up early. Cleaning out my garage or pulling weeds in the garden rarely motivates me to rise early on a Saturday, but a yard sale …
I [...]

Confession: I Judge a Business By Their Business Card

On average I attend 5-7 networking events a month (I really believe in networking). One of the hallmark disciplines that occurs at these networking events is the exchanging of business cards. I estimate that at the end of every month I collect 150-200+ business cards. That’s close to 2,400+ business cards a year (some of [...]

Social Media ROI Facts

Watch this video to learn some simple Social Media ROI facts from Erik Qualman of Socialnomics.net

You Cannot Afford To Do Nothing
Whether you are a microbusiness with only 1 or 2 employees, a nonprofit looking to increase donations or a church seeking ways to be more relevant in the community where you serve, social media is something [...]

3 Tips To Drive Traffic To Your Website

1. BLOG BLOG BLOG – Make sure your website has relevant, well written blogs. I know, I know … Greg where am I going to find the time to write a blog? It’s like anything else – start with one and grow it from there. Blogs are the greatest, most single way to drive traffic [...]

The Number One Top Most Accessed Content on Church Websites

The top most accessed content on church websites is “I’m New.”
I’m New! The Study Results
In our church website analytics study of more than 50 church websites, we discovered that the most accessed content on church websites other than the homepage falls into a grouping we are calling “I’m New”. These are pages related to people [...]

25 Tips To Improve Your Website

1. Use .htaccess to redirect the non-www version of your website to the www version.
2. If you think your font is too small, make it bigger!
3. Include an easy to find contact link, e-mail address or phone number on every page of your website.
4. Use a CSS stylesheet to make your website printer friendly and [...]

Excuses Excuses Excuses

I’ve been doing the whole social media thing for about two years now. As a digital marketing firm that targets small businesses I am often asked if getting on the social media wagon is worth the ride. My short answer is always YES!
Social media is not a fad, but rather a marketing tool that [...]